Publish and Promote Your Ebook IN A DAY by Jewell Darin & Conrad Jones

Author:Jewell, Darin & Conrad Jones
Language: eng
Format: epub
ISBN: 9780857281722
Publisher: Thames River Press

The secret ingredient

There is one sure-fire way to engage in marketing with Reddit that will prove effective. The approach starts with the community in mind, and expands from there. Here is the approach in six easy steps:

1. Understand that your goal is to create engagement through content creation. The indirect benefit will be increased traffic to your site, link building, author brand awareness and perhaps an increase in readers and book sales.

2. Understand that you must provide something of obvious and proven value to the community you are marketing to on Reddit.

3. Your content must be explicitly tailored to a particular subreddit.

4. Your content should be visually impressive.

5. Your content should serve as an evergreen resource for the subreddit you are targeting.

6. The only marketing the content should do is give credit to the creator of the content. Putting your author name on your content can be beneficial, or saying the content was “taken from [your book title]” is fine as well.

The keys to unlocking the potential of Reddit is to first understand its communities, and then work closely with those communities and the moderators of subreddits to provide them practical content based on topics you are certain that they will find interesting. When you can achieve these two things, you will set yourself up to harness the viral potential of one of the most dynamic and wide-reaching marketing channels on the Internet today.

Exercise 8. Join Reddit and create posts that are rich with content and useful to the Reddit community. Focus on your particular subreddit when doing so.

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